So excited to finally put up my first review and post on this blog!
So I've been shopping around the drugstore lately and I've noticed a significant amount of affordable eyeshadow primers popping up on the makeup shelves. What?! I always thought makeup primers were just a "high-end" kind of thing. For a while, actually, I didn't even use an eye primer. I thought they were unnecessary - until I actually tried one for the first time. That first eye primer I ever tried actually happens to be my holy grail product, and I'll make a whole separate review for that later!
Now onto Hard Candy's eye primer, right?
I wanna say this product has been around since about 2014, so it's really not that new. I bought it at Walmart on a whim since I had run out of an eye primer and Hard Candy's packaging has always intrigued me. (Plus prom is coming up!) It retails for $4.75 at my location. Pretty reasonable, especially for how large the squeeze tube is. This product claims to "increase the vibrancy and lasting power of your eyeshadow."
It has a slight pigment to it, which I honestly didn't mind because 1) it became very sheer once rubbed in and 2) there's going to be shadow all over it anyway.
Right off the bat, the first thing I noticed after applying this primer was how slippery it felt. To be honest, it felt like a face primer (think of Maybelline's Baby Skin). Very silicone-y. That alone was enough to make me slightly doubtful about its staying power. I tend to gravitate toward primers with a stickier finish because I feel that they hold on to product better. However, stickier primers make it more difficult to blend product into your lids, so it all depends on what you're going for. I found that the Hard Candy primer didn't make my makeup as vibrant as other primers did but made blending shades in very easy.
That being said, the product still added vibrancy to my seemingly dull eyeshadows. For instance, I love the Morphe palettes but some of the matte shades can be very hard to pick up in natural daylight. The Hard Candy primer added that little oomph needed to make it show, but didn't bring out the colors so much that each one was extremely different than the other. While some people may find that a bad quality in an eye primer, I feel that those fond of more natural-looking makeup will definitely love this product. I've shared some swatches below so you can see what I mean.
(with primer) (without primer)
As you can see, it does really work. It just didn't WOW me. The right side is visibly more sheer and patchy than the left, but it didn't really make that much of a difference. I did get a good wear time out of this product, though--about 14 hours; but that's nothing compared to my holy grail eye primer.
One definite thing I noticed while wearing this primer throughout the day was that it did not control oil. So for those of you with oily lids, it's likely that your shadow and liner will crease after a few hours.
All in all, here's my product rundown for you TL;DR people:
(on a scale of 1-10)
- Pigment enhancement: 6
- Lasting power: 8
- Color: light tint
- Odor: none
- Consistency: silicone-like
- Finish: slippery
Would I recommend this to somebody? No. There are cheaper and same-price primers on the market that work better. I rate this product a 7 out of 10.
Thanks so much for reading; leave any questions or comments down below!
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